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AstroPay, has announced the launch of its new co-branded product – the AstroPay Wolves debit card.
The launch builds on the business’ existing partnership with English Premier League club Wolverhampton Wanderers, also known as Wolves. AstroPay announced last year that it became the Principal Partner of Wolves and Principal Partner of Wolves Women for this season.
Introduced in various Wolves designs, the card is a virtual debit card enabled by Visa that comes free of charge to AstroPay’s users and can be used internationally online or at any store through Google Pay.
Wolves fans will get the chance to access a Wolves branded debit card, which they can use for daily shopping.
Guillermo Dotta, CTO and chief product officer of AstroPay, comments: “We have built a strong relationship with Wolves over the past two years and are proud to keep supporting their success. As we further solidify our visibility within the UK market, we want to ensure that we continue to adapt and innovate to keep our users engaged with our brand, meeting their expectations, and striving to exceed them.
“The new launch will not only help us increase our user base in the UK but reinforce our position in the market as a fast-growing fintech company with digital payment solutions for today’s modern, fast-moving, and digitally led consumers.”
Russell Jones, Wolves’ general manager for marketing & commercial growth added: “We’re excited to see this next stage of our partnership with AstroPay come to life with the launch of the AstroPay Wolves debit card.
“Since the start of our partnership in summer 2022 AstroPay have remained committed to rewarding and engaging with Wolves fans, and the launch of this product further demonstrates their commitment to our loyal fanbase.
“We’re keen to ensure our fans benefit from all our commercial partnerships, so we’re delighted that this new AstroPay product will provide our fans with the opportunity to redeem a great selection of Wolves prizes.”
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