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Klarna to launch physical card in the UK

The launch of Klarna Card has been described by the business as a major step in its journey to give UK consumers pay later services everywhere.

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The card will be launched with Klarna’s Pay in 30, which allows consumers to pay anytime up to 30 days after purchase, with plans to add additional payment options in the future. It also features in-store contactless payment capabilities and instant push notifications for all transactions, even if a payment is declined. 


Additionally, it will provide consumers with an overview of all purchases in the app, quick short-term card blocking and 24/7 customer services. 


Commenting on the news, Alex Marsh, head of Klarna UK, said: “Consumers are rejecting credit products which charge double-digit interest rates while allowing repayments to be put off indefinitely. 


“For online purchases where credit makes sense, buy now, pay later (BNPL) has become the sustainable alternative with no interest and clear payment schedules. The launch of Klarna Card in the UK brings those benefits to the offline world, giving consumers the control and transparency of BNPL for all of their in-store purchases.”


Globally, Klarna Card reached more than 800,000 consumers across Sweden and Germany, and the company has announced plans to launch a card in the US. In the UK, the card will be made available progressively reaching all eligible consumers in the upcoming months - with it currently having a waitlist of 400,000 consumers. 

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